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Email Marketing Research Shared

📧 Email Marketing Info 2025: Why It Still Rules Email marketing isn’t just surviving—it’s thriving. In 2025, it remains one of the most powerful tools for businesses of all sizes, delivering unmatched reach and return on investment. 📌 Key Insights from Recent Research Massive global reach: Over 4.48 billion people actively use email , projected to hit 4.85 billion by 2027. ROI powerhouse: Email marketing delivers $36–$40 for every $1 spent , with retail ROI peaking at $45. Daily engagement: 99% of users check their inbox daily , some up to 20 times. Influence on purchases: 59% of consumers say marketing emails have influenced their buying decisions. Preferred by marketers: 79% of B2B marketers rank email as their most successful distribution channel. Timing matters: The best send times are between 9 am–12 pm or 12 pm–3 pm , especially on Tuesday–Thursday. 📌 Why Email Beats Social Media Email is 40 times more effective than Facebook and Twitter combined for acquiring new custo...
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